Fashion designers craft new Cashmere BT Couture, fight cancer

0-minli-newcashmereBy A Staff Reporter

A memorable and inspiring vision of a future without Breast Cancer was revealed at Toronto’s beautiful Art Gallery of Ontario recently, with the runway debut of The White Cashmere Collection 2016, celebrating Canada’s four seasons.

Unique in the world, this year’s Cashmere BT Couture collection showcases true patriot love for Canada’s diverse landscape and climate with breathtaking fashions from 16 top Canadian fashion designers, all crafted in luxuriously soft Cashmere Bathroom Tissue (BT).

A fund- and awareness-raiser for the Canadian Breast Cancer Foundation (CBCF), this year’s remarkable designer line-up features stunning Cashmere BT Couture that reflects the designers’ interpretation of Canada’s four seasons: autumn, winter, spring and summer.

They include: UNTTLD (Montréal), NARCES (Toronto), Stephan Caras Design (Toronto), Lisa Drader-Murphy (Halifax), DIODATI (Montréal), DALLA (Toronto), V-FRANZ (Montréal), IZ Collection (Toronto), Will Poho and Joseph Tassoni (Toronto), KaaDiki (Calgary), Miriam Baker (Toronto), Som Kong (Toronto), House of Knot (Calgary), AGAME Tennis (Toronto), Damzels in this Dress (Toronto) and Jon De Porter (Toronto).

An eagerly anticipated annual event, the White Cashmere Collection is produced by Kruger Products LP, maker of Cashmere, and highlights the company’s ongoing commitment to help create a future without breast cancer.

The collection, which launched in 2004, has featured more than 150 brilliant Canadian designers to date, and serves as a national and international platform to discover and promote Canada’s brightest fashion stars.

The annual kick-off to October Breast Cancer Month, The White Cashmere Collection heralds the return of limited-edition Cashmere in support of the Canadian Breast Cancer Foundation.

With 25 cents from the sale of every package going directly to the CBCF, limited-edition Cashmere gives Canadians an opportunity to help make a difference in the lives of Canadian women and their families affected by breast cancer.

“The White Cashmere Collection showcases the power of social good and how a one-of-a-kind collaboration with Canada’s fashion community can promote continuous support for breast cancer research and awareness,” says Nancy Marcus, Corporate Vice President, Consumer Marketing at Kruger Products.

More than 250 invited guests, including Canada’s top fashion industry leaders, influencers, designers, and the media attended #Cashmere16’s, live fashion show hosted by CTV News Channel Anchor and breast cancer survivor, Beverly Thomson, and produced by Toronto fashion designer and collection Artistic Director, Farley Chatto.

Canadians are invited to view The White Cashmere Collection 2016: Four Seasons and support the cause by joining Cashmere’s unique Vote Couture for the Cure contest at www.Facebook.com/Cashmere.

Until Oct 26, 2016, Canadians are invited to vote for their favourite Cashmere BT Couture garment and Cashmere will donate $1 for every vote, up to $10,000, to the Canadian Breast Cancer Foundation in the winning designer’s name.

Voters will be entered in a lucky draw for four weekly prizes, with the ultimate chance to win a “4 Seasons Getaway” valued at $3,000.

For further details also visit Cashmere.ca.

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